The Institute for Law Enforcement Administration

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Program Information

You may make reservations by one
of these two ways:

Call Reservations at 817-698-9595
and refer to the Center for American and International Law
(group code CIL)

Book online at www.HolidayInnExpressFW.com and enter the group code CIL

Holiday Inn Express
1111 West Lancaster Avenue
Ft Worth, TX 76102
Phone:  817-698-9595
Rate:  $100 + 15% occupancy tax
Cut-off date 4/2/09

Fort Worth Center of the University of Texas at ArlingtonSanta Fe Station,
1401 Jones Street,
Fort Worth, TX 76102

MANAGING THE MEDIA

"Manage the media, don't let it manage you."

Designed for public safety executives and leaders, this day-long, highly interactiveseminar will provide insights on improving an agency’s ability to deal with the mediaon any situation. The media will be there when there’s any kind of crisis or bad news,but the media can also help departments recruit, build public confidence and reachout to the community to encourage the public’s participation and support. In thissession you will learn the most common mistakes in dealing with the media and howto avoid them, how to use the media to get your message out and how to use newchannels of communication such as YouTube and viral marketing.
 

Institute for Law Enforcement Administration
5201 Democracy Drive | Plano, Texas 75024-3561 | 972.244.3430 | 972.244.3431 (fax)
ilea@cailaw.org